{"id":635,"date":"2025-01-23T07:02:20","date_gmt":"2025-01-23T07:02:20","guid":{"rendered":"https:\/\/equnique.se\/privacy-policy\/"},"modified":"2026-05-13T17:37:07","modified_gmt":"2026-05-13T17:37:07","slug":"privacy-policy","status":"publish","type":"page","link":"https:\/\/equnique.se\/en\/privacy-policy\/","title":{"rendered":"Privacy Policy"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"635\" class=\"elementor elementor-635 elementor-3\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-37ec5fbc e-flex e-con-boxed e-con e-parent\" data-id=\"37ec5fbc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-35f83940 elementor-widget elementor-widget-text-editor\" data-id=\"35f83940\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\n<p class=\"p1\"><b>Privacy Policy for EQUNIQUE\u00ae<\/b><b><\/b><\/p>\n<p class=\"p1\">At EQUNIQUE\u00ae we are a family-owned Swedish company and we take your privacy very seriously. This Privacy Policy explains how we collect, use, protect and share your personal data when you visit and use our website <a href=\"http:\/\/www.equnique.se\">www.equnique.se<\/a>, shop with us or otherwise interact with us.<\/p>\n<p class=\"p1\"><b>Data Controller<\/b><b><\/b><\/p>\n<p class=\"p1\">EQUNIQUE is part of Uddens Sj\u00f6g\u00e5rd AB, org. no. 55694046-50.<\/p>\n<p class=\"p1\"><b>Phone:<\/b> 08-720 00 51<\/p>\n<p class=\"p1\"><b>Email:<\/b> <a href=\"mailto:info@equnique.se\">info@equnique.se<\/a><\/p>\n<p class=\"p1\"><b>Website:<\/b> <a href=\"http:\/\/www.equnique.se\">www.equnique.se<\/a><\/p>\n<p class=\"p1\">Uddens Sj\u00f6g\u00e5rd AB is the data controller for the processing of your personal data.<\/p>\n<p class=\"p1\"><b>1. What personal data do we collect?<\/b><b><\/b><\/p>\n<p class=\"p1\">We collect data that you provide to us yourself as well as data that is collected automatically:<\/p>\n<p class=\"p1\">\u2022 <b>Data you provide yourself:<\/b> Name, email address, phone number, delivery address, payment details and other information you give us when you make a purchase, register an account, subscribe to our newsletter or contact us.<\/p>\n<p class=\"p1\">\u2022 <b>Automatically collected data:<\/b> IP address, browser type, operating system, your behaviour on the website (which pages you visit, time spent etc.) and information collected through cookies and similar technologies.<\/p>\n<p class=\"p1\"><b>2. For what purposes do we process your personal data and on what legal basis?<\/b><b><\/b><\/p>\n<p class=\"p1\">We process your personal data for the following purposes:<\/p>\n<p class=\"p1\">\u2022 To manage and fulfil your orders and purchases (legal basis: contract)<\/p>\n<p class=\"p1\">\u2022 To send order confirmations, delivery information and invoices (contract + legal obligation)<\/p>\n<p class=\"p1\">\u2022 To provide customer service, handle complaints and right of withdrawal (contract)<\/p>\n<p class=\"p1\">\u2022 To send newsletters and marketing material (legal basis: consent)<\/p>\n<p class=\"p1\">\u2022 To improve our website, products and customer experience (legitimate interest)<\/p>\n<p class=\"p1\">\u2022 To comply with legal requirements, e.g. accounting, tax and consumer protection laws (legal obligation)<\/p>\n<p class=\"p1\"><b>3. How long do we keep your personal data?<\/b><b><\/b><\/p>\n<p class=\"p1\">We retain your data only for as long as is necessary for the purpose. For example:<\/p>\n<p class=\"p1\">\u2022 Order and accounting data is kept for at least 7 years in accordance with the Swedish Accounting Act.<\/p>\n<p class=\"p1\">\u2022 Data for newsletters and marketing is kept until you withdraw your consent.<\/p>\n<p class=\"p1\">\u2022 Other data is deleted or anonymised when it is no longer needed.<\/p>\n<p class=\"p1\"><b>4. Who do we share your personal data with?<\/b><b><\/b><\/p>\n<p class=\"p1\">We never sell or share your personal data with third parties for marketing purposes. However, we may share data with trusted partners who help us run our business (so-called data processors):<\/p>\n<p class=\"p1\">\u2022 Payment service providers (e.g. Klarna)<\/p>\n<p class=\"p1\">\u2022 Shipping and logistics companies (e.g. PostNord, DHL, UPS)<\/p>\n<p class=\"p1\">\u2022 IT providers and cloud services for operating the website and data storage<\/p>\n<p class=\"p1\">All our partners have agreements with us that ensure your data is processed securely and in accordance with our instructions. We only share data when it is necessary and in accordance with applicable law.<\/p>\n<p class=\"p1\"><b>5. Cookies and similar technologies<\/b><b><\/b><\/p>\n<p class=\"p1\">Our website uses cookies to improve functionality, analyse traffic and provide a personalised experience. You can change or refuse cookies at any time through your browser settings. For more detailed information, please see our [Cookie Policy] (add link when available).<\/p>\n<p class=\"p1\"><b>6. Your rights under GDPR<\/b><b><\/b><\/p>\n<p class=\"p1\">You have the right to:<\/p>\n<p class=\"p1\">\u2022 Request access to the personal data we hold about you<\/p>\n<p class=\"p1\">\u2022 Request correction of inaccurate or incomplete data<\/p>\n<p class=\"p1\">\u2022 Request deletion of your personal data (in certain cases)<\/p>\n<p class=\"p1\">\u2022 Object to processing based on legitimate interest<\/p>\n<p class=\"p1\">\u2022 Request data portability<\/p>\n<p class=\"p1\">\u2022 Withdraw your consent at any time<\/p>\n<p class=\"p1\">\u2022 Lodge a complaint with the Swedish Authority for Privacy Protection (IMY) if you believe we are handling your data incorrectly<\/p>\n<p class=\"p1\">To exercise your rights, please contact us at <a href=\"mailto:info@equnique.se\">info@equnique.se<\/a>.<\/p>\n<p class=\"p1\"><b>7. Security<\/b><b><\/b><\/p>\n<p class=\"p1\">We take appropriate technical and organisational security measures to protect your personal data against unauthorised access, alteration, disclosure or destruction.<\/p>\n<p class=\"p1\"><b>8. Changes to the Privacy Policy<\/b><b><\/b><\/p>\n<p class=\"p1\">We may update this policy when necessary. The latest version is always published on our website. We recommend that you regularly visit this page.<\/p>\n<p class=\"p1\"><b>Last updated:<\/b> 13 May 2026<\/p>\n<p class=\"p1\"><b>9. Contact<\/b><b><\/b><\/p>\n<p class=\"p1\">If you have any questions about our Privacy Policy or how we process your personal data, please feel free to contact us:<\/p>\n<p class=\"p1\"><b>Phone:<\/b> 08-720 00 51<\/p>\n<p class=\"p1\"><b>Email:<\/b> <a href=\"mailto:info@equnique.se\">info@equnique.se<\/a><\/p>\n<p>\u00a0<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Privacy Policy for EQUNIQUE\u00ae At EQUNIQUE\u00ae we are a family-owned Swedish company and we take your privacy very seriously. 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